Copywriting Services FOR HEALTH, MEDICAL, AND WELLNESS BRANDS

CLINICAL ACCURACY. COMPLIANCE AWARENESS. COPY THAT CONVERTS.

From functional medicine clinics to Fortune 500 pharma – conversion copy written with clinical accuracy and marketing precision.

How We Work Together

Two engagement models designed for different stages of growth. Both include the same level of clinical expertise, compliance awareness, and strategic thinking.

Functional Medicine & Hormone Clinics

Your patients are educated, skeptical, and doing their research. Cookie-cutter clinic copy won’t move them. I write patient-facing content that reflects the depth of your approach and converts browsers into booked appointments.

Deliverables include:

  • Website copy (full site or individual pages)
  • Patient email sequences
  • Blog content and educational articles
  • Practice brochures and patient education materials
  • Google Ads copy

PROJECT PRICING:

  • Single page: from $750
  • Full website (5 pages): from $3,500
  • Blog post (1,000-1,500 words): from $450

RETAINER PRICING:

  • Starter (2 blog posts + 1 email per month): $1,200/month
  • Growth (4 blog posts + email sequence + 1 service page): $2,400/month

Supplement & Wellness Brands

Supplement copy lives in a compliance minefield. One overclaim can trigger an FDA warning letter. I write product descriptions, sales pages, and email campaigns that are persuasive, compliant, and built on accurate science, so you can market confidently.

Deliverables include:

  • Product descriptions and PDPs
  • Sales and landing pages
  • Email marketing sequences
  • Amazon listing copy
  • Social ad copy

PROJECT PRICING:

  • Product description (single SKU): from $350
  • Sales/landing page: from $1,200
  • Email sequence (5 emails): from $1,500

RETAINER PRICING:

  • Starter (4 product descriptions + 2 emails): $1,500/month
  • Growth (launch support + ongoing content): from $3,000/month

Telehealth & Healthcare SaaS

Healthcare SaaS is a unique challenge – you’re selling to providers, administrators, and patients simultaneously, each with different motivations and different objections. I understand clinical workflows, HCP decision-making, and the compliance constraints that shape how you can market. The result is copy that speaks accurately and persuasively to every stakeholder in your funnel.

Deliverables include:

  • Website and landing page copy
  • Case studies and white papers
  • Email nurture sequences
  • Sales enablement content
  • Demo request page optimization

PROJECT PRICING:

  • Landing page: from $2,000
  • Case study: from $1,800
  • White paper (2,000-3,000 words): from $2,500

RETAINER PRICING:

  • Growth (2 case studies + monthly email sequence): $3,500/month
  • Enterprise (custom scope): Contact for pricing

Medical Device

Medical device copy demands technical fluency and narrative clarity in equal measure. I’ve worked in clinical environments long enough to understand how surgeons, clinicians, and procurement committees evaluate new devices and how to write copy that speaks credibly to each audience without losing the sell.

Deliverables include:

  • Website and product page copy
  • Sales collateral and sell sheets
  • Trade show and conference materials
  • HCP-facing educational content
  • Patient-facing materials

PROJECT PRICING:

  • Product/service page: from $1,000
  • Sell sheet or one-pager: from $750
  • Full website (5 pages): from $5,500

RETAINER PRICING:

  • Custom scope based on pipeline and launch calendar: Contact for pricing

Pharma & Rx Brands

I spent a decade in pharmaceutical sales calling on physicians, specialists, and hospital systems across multiple therapeutic areas. I know what promotional compliance looks like from the inside. I understand how to write for HCP audiences without crossing regulatory lines, and I can navigate the difference between fair balance and persuasion without losing effectiveness. This is a niche most copywriters can’t credibly claim. I can.

Deliverables include:

  • Promotional copy (DTC and HCP-facing)
  • Patient support and adherence materials
  • Sales force training content
  • Disease awareness campaigns
  • Digital and email campaigns

PROJECT PRICING:

  • Single deliverable: from $2,500
  • Campaign copy suite: from $5,000

RETAINER PRICING:

  • Ongoing support: contact for custom scope

Med Spas & Women's Wellness

Med spa clients are sophisticated. They’re comparing you to every competitor within 30 miles and your copy needs to communicate premium positioning before they ever pick up the phone. I write elevated, aspirational copy that speaks directly to the health-conscious, discerning client you actually want to attract — and convert.

Deliverables include:

  • Website copy
  • Service menu and treatment descriptions
  • Email marketing and re-engagement sequences
  • New patient onboarding copy
  • Promotional campaign copy

PROJECT PRICING:

  • Single service page: from $650
  • Full website (5 pages): from $3,200
  • Email sequence (4 emails): from $1,200

RETAINER PRICING:

  • Starter (2 emails + 1 blog post per month): $1,100/month
  • Growth (monthly content calendar, copy, and email): $2,200/month

not sure which option fits? 

Let’s talk for 20 minutes. I’ll listen to what you need, ask the right questions, and tell you honestly what will move the needle for your specific business, and what won’t.